7S, HV, Laurel Mtn VP & GM Brett Cook on plans for Resorts

Stuart Winchester of The Storm Skiing Journal and Podcast recently interviewed Brett regarding Vail Resorts future plans for the resorts. It is titled, “Podcast #116: Seven Springs, Laurel, & Hidden Valley VP & GM Brett Cook” and runs about 9an hour and a half. Of course the future info is towards the end. Look for more trees in the future!

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Vail says YOUR PHONE WILL BE YOUR TICKET TO THE SLOPES

Imagine not having to find a place on your gear to attach your pass so that it doesn’t hit you in the face, get tangled in something, or misplacing it somewhere! From Vail Daily comes, “Vail Resorts announced Wednesday its plans for a future without physical lift tickets and passes with new technology that will allow guests to store their pass or lift ticket directly on their phone.” Good to know (according to the story) that they will still issue plastic cards IF requested.

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HV, 7S, Laurel Mtn Resorts Ski Schedule Announced

Straight from the Vail Resorts Press Release Days and hours are in the link. NOTE that all 3 sales systems are NOW CASHLESS OPERATIONS!

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Vail Resorts to Raise Wages to $20 For Winter Season

Here’s a follow up link to an editorial about the pay increase from the Pittsburgh Post-Gazette.

According to Sierra Sun  “The new base pay will apply at all the company’s U.S. resorts. Canadian resorts will also increase base pay to 20 Canadian dollars per hour. Those in skilled positions — including ski patrol, drivers and others — will start at $21 per hour. Vail Resorts CEO Kirsten Lynch said salaried employees will see wage increases beyond the current rate of inflation. The company made the announcement in a press release on Monday in advance of the company’s 2022 second quarter earnings call.”

Hmmm the employment page on 7S is currently showing $13.50 per hour for most of the open jobs. The article does say “for the 2022-23 ski season” time will tell!

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NEW GENERAL MANAGER FOR SEVEN SPRINGS, HIDDEN VALLEY, LAUREL MOUNTAIN

According to Ski Area Management, beginning Feb 14th, Brett Cook is the new GM for Seven Springs, Hidden Valley, and Laurel Mountain. He’s been involved at Roundtop, Liberty Mountain, White Tail and then back to Roundtop as GM when Vail purchased the “Peak Resorts” in 2019. WELCOME Brett!

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Hidden Valley End of Year Market Update

Another year with really big numbers! Take a look I’ve included the deed to Vail Resorts!

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Seven Springs End of Year Market Update

It’s the last real estate market report for 2021! Lot’s of great numbers and news included! I’ve even included the Vail deed for you to see.

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Vail Resorts Closes Purchase of 7S, HV, and Laurel Mtn

According to HospitalityNet, Vail announced on Jan 3 that they had closed the deal. Read the story here.  Somerset Court house records indicate that 392 acres were purchased for $67,730,667. on the 7S side and 230 acres for $13,300,000 at HV.  Watch for my next market update as I’ll link the deed transfers.  Google Maps show the resorts below

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All information deemed reliable but not guaranteed. Copyright 2022.



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